27 August 2007

Getting tourism clients onto the big screen


Hogwarts or Gloucestershire Cathedral?

It turns out that attractions featured in films suddenly become more attractive. Who could've guessed?

It was a side project of mine at apt to get two tourist attraction clients featured as film locations. I didn't succeed, but I like to think i've increased their chances.

Unless you're a PR rep with Hollywood connections (in which case why aren't you doing something glitzy in Hollywood?) the most you can do is register your client as a film location with the array of various organisations. The local council/governing body is the obvious place to start. Find out what lists they offer to prospective filmmakers.

Then also go for the industry organisations such as Location Works. A long shot is also to approach a few film studios and find out what their location-hunting process looks like.

The biggest success I had was a response of "I don't think we'll be able to use [client] as a film backdrop, but it looks perfect for accomodation during filming".

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